Legal Information

Privacy Policy

Last updated: 21 October 2026

1. Introduction

Welcome to Ulvenik.

At Ulvenik, we take your privacy seriously. We are committed to protecting your personal information and being transparent about how it is collected, used and stored.

This Privacy Policy explains how we handle personal information when you visit our website, join our waitlist or communicate with us.

Our website is currently intended to introduce Ulvenik, provide information about our upcoming dog training platform and allow interested individuals to register for launch updates.

This policy applies to our website and waitlist. A separate or updated policy will be provided when the Ulvenik application launches.

2. Who We Are

Ulvenik is a developing digital platform designed to help dog owners, handlers and trainers record, organise and monitor their dogs’ training journeys.

The website is operated by Olivia Thompson, trading as Ulvenik.

For the purposes of UK data protection legislation, Olivia Thompson is the data controller responsible for personal information collected through the website.

Data Controller: Olivia Thompson, trading as Ulvenik

Location: United Kingdom

Website: ulvenik.com

Email: hello@ulvenik.com

If you have any questions about this Privacy Policy or how your information is handled, please contact us using the email address above.

3. Information We Collect

We collect limited personal information necessary to operate our website and manage our waitlist.

Information You Provide

When you join the Ulvenik waitlist, we collect:

  • Your email address.
  • Your name, if requested through the registration form.
  • Any additional information you voluntarily provide when contacting us.

Technical Information

When you visit our website, certain technical information may be processed by our hosting infrastructure to support website functionality and security.

Depending on the website configuration, this may include:

  • IP address.
  • Browser type.
  • Device information.
  • Operating system.
  • Date and time of access.
  • Pages requested.
  • Technical information required to maintain website security and performance.

We aim to collect only information that is necessary and relevant to the purposes described in this policy.

4. How We Use Your Information

We use personal information for the following purposes:

Managing the Ulvenik Waitlist: To register your interest in Ulvenik, maintain your waitlist registration and manage communications relating to the platform’s development and launch.
Sending Waitlist Communications: To send registration confirmations, relevant launch information and updates about Ulvenik, where permitted by applicable law.
Responding to Enquiries: To respond to questions, requests or messages submitted to us.
Operating and Securing Our Website: To maintain website functionality, prevent unauthorised access, investigate technical issues and protect the security of our services.
Meeting Legal Obligations: To comply with applicable legal and regulatory requirements.

We will not use your personal information for unrelated purposes without an appropriate lawful basis.

5. Our Legal Basis for Processing Personal Information

Under the UK General Data Protection Regulation (UK GDPR), we must have a lawful basis for processing personal information.

The lawful basis depends on why the information is being used:

Consent: We rely on consent where you have agreed to receive optional marketing communications about Ulvenik. Where processing relies on consent, you may withdraw it at any time.
Legitimate Interests: We may rely on legitimate interests where necessary to operate and secure our website, manage relevant enquiries and maintain our services, provided those interests do not override your rights and freedoms.
Legal Obligations: We may process personal information where necessary to comply with applicable legal requirements.

Where consent is required under electronic marketing or cookie legislation, we will obtain it before carrying out the relevant activity.

6. The Ulvenik Waitlist

The Ulvenik waitlist allows visitors to register their interest in our upcoming platform.

When you submit your details:

  • Your registration is stored in the website’s database.
  • An email notification is sent to Ulvenik informing us of the registration.
  • An automated confirmation email may be sent to acknowledge your registration.
  • Your information is used to manage your registration and provide relevant communications in accordance with your preferences and applicable law.

Waitlist communications may include information about the platform’s development, launch availability and opportunities to access Ulvenik.

We will only send optional promotional communications where we have the appropriate permission to do so.

You can withdraw your consent to marketing communications at any time by using the unsubscribe option provided in those emails or contacting hello@ulvenik.com.

Joining the waitlist does not create a paid subscription or guarantee early access to the platform.

7. How Your Information Is Stored

Waitlist submissions are stored within the database associated with Ulvenik’s website.

Our development team has confirmed that the website’s database is hosted on a server located in the United Kingdom.

Email notifications containing waitlist information are also delivered to our designated business email account.

We take reasonable steps to ensure that personal information is handled securely and is accessible only to individuals who require it for legitimate operational purposes.

8. Who Can Access Your Information

Access to waitlist information is restricted to those who need it to operate and maintain the website.

This includes:

Ulvenik: The website operator may access registration information to manage the waitlist and communicate with subscribers.
Authorised Development Personnel: Our appointed development team may access information where necessary for website maintenance, technical support or troubleshooting. The development team is not authorised to use waitlist information for its own marketing purposes or share it for unrelated activities.

We do not sell personal information.

9. Third-Party Service Providers

We use third-party technical services to support the operation of our website.

These include services associated with:

  • Website hosting.
  • Database storage.
  • Email delivery and notifications.
  • Website maintenance and technical support.

Where service providers process personal information on our behalf, we are responsible for ensuring appropriate data protection arrangements are in place.

We may also disclose personal information where legally required or necessary to establish, exercise or defend legal claims.

10. International Data Transfers

Our website’s waitlist database is hosted in the United Kingdom.

However, some technical service providers or authorised support personnel may operate outside the United Kingdom.

Where personal information is transferred internationally, we will ensure that an appropriate legal transfer mechanism or safeguard is in place where required by UK data protection legislation.

The location of the website’s database does not necessarily determine where all associated email, support or technical information is processed.

11. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected.

Waitlist information is retained while your registration remains active and while it is needed for relevant pre-launch and launch communications.

We will periodically review whether retaining this information remains necessary.

If you withdraw your consent, unsubscribe or request deletion, we will take appropriate steps to remove your information from active marketing records and, where applicable, delete it from our database.

We may retain limited information where necessary to comply with legal obligations, maintain suppression records or establish, exercise or defend legal claims.

12. Cookies and Website Tracking

Cookies are small files that websites may store on your device to support functionality, remember preferences or collect information about website usage.

Our website may use essential technologies necessary for its operation, security and performance.

Additional analytics or tracking technologies may be introduced or used to help us understand website performance and improve our services.

Where cookies or similar technologies require consent under applicable UK law, they will only be used after the necessary consent has been obtained.

Visitors must be able to make an informed choice about non-essential tracking.

We do not consider continued browsing alone to constitute valid consent to non-essential cookies.

13. Marketing Communications

We may contact individuals who have joined the waitlist with information about Ulvenik’s development and launch.

Where marketing consent is required, we will request it through an appropriate signup process.

We will not treat the submission of a waitlist form as unrestricted permission to send unrelated marketing communications.

Marketing communications will provide a suitable way to unsubscribe.

You can also request to stop receiving marketing emails by contacting hello@ulvenik.com.

Withdrawing marketing consent will not affect the lawfulness of processing carried out before consent was withdrawn.

14. Your Data Protection Rights

Under UK data protection legislation, you may have the following rights:

Right of Access: You may request a copy of the personal information we hold about you.
Right to Rectification: You may request that inaccurate or incomplete personal information be corrected.
Right to Erasure: You may request deletion of your personal information in certain circumstances.
Right to Restrict Processing: You may request that we restrict how your information is processed in certain circumstances.
Right to Object: You may object to certain processing activities, including direct marketing.
Right to Data Portability: You may request the transfer of certain personal information where the legal requirements for this right apply.
Right to Withdraw Consent: Where we rely on consent, you may withdraw it at any time.

These rights are subject to applicable legal conditions and exemptions.

To exercise any of your rights, please contact: hello@ulvenik.com

We will respond to requests within the timeframes required by applicable data protection law, normally within one month.

15. Data Security

We take the security of personal information seriously.

Our website and waitlist system are designed to use appropriate technical and organisational measures to protect information against unauthorised access, accidental loss, alteration or disclosure.

These measures include secure transmission and storage arrangements and restricting access to authorised personnel.

We also work with our development and technical service providers to maintain appropriate security practices.

Although we take reasonable precautions, no method of electronic transmission or storage can be guaranteed to be completely secure.

16. Children’s Privacy

Our landing page and waitlist are intended for individuals aged 18 and over.

We do not knowingly seek to collect personal information from children through the waitlist.

If we become aware that personal information has been collected from a child inappropriately, we will take appropriate steps to address the situation.

17. External Websites and Social Media

Our website may contain links to third-party websites or social media platforms.

These external services operate independently and may have their own privacy policies and data protection practices.

We encourage visitors to review the privacy information provided by those services.

Ulvenik is not responsible for the privacy practices of independent third-party websites.

18. Changes to This Privacy Policy

We may update this Privacy Policy as Ulvenik develops, our website changes or our legal obligations evolve.

Any changes will be published on this page with an updated revision date.

Where significant changes affect how personal information is processed, we will provide additional information or obtain consent where required.

We encourage visitors to review this policy periodically.

19. Complaints

If you have concerns about how your personal information is handled, please contact us first so that we can investigate and respond.

You also have the right to complain to the Information Commissioner’s Office (ICO), the UK’s independent data protection regulator.

Information about your rights and how to make a complaint is available through the ICO’s official website.

20. Contact Us

For questions about this Privacy Policy, requests relating to personal information or concerns about how your data is handled, please contact:

ULVENIK

Data Controller: Olivia Thompson, trading as Ulvenik

Email: hello@ulvenik.com

Website: ulvenik.com

Location: United Kingdom

ULVENIK

TRAIN. RECORD. PROGRESS.